What’s up with Amazon?

The Human Centered Brand author Nela Dunato

It’s been almost 6 years since I published The Human Centered Brand

I sell the ebook through Gumroad, and I used Ingram Lightning Source as my paperback printer and distributor. (Lightning Source is a service similar to IngramSpark, but IS wasn’t available to Croatian customers at the time.) I didn’t want to use Amazon KDP because back then Croatia didn’t have a tax treaty with United States, so I would have lost a lot of money paying double taxes.

During the first few years, it’s mostly been a smooth ride. My paperback book was available through every reputable online bookstore that carried the Ingram catalogue.

In addition to Amazon.com and its localized variants, my book was also available on Barnes and Noble, Blackwell’s, and The Book Depository. The latter was popular with international buyers because it offered worldwide free shipping. (It was my preferred bookstore as well.)

And then the problems started.


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